Ezra Firestone – Smart Google Ads

Ezra Firestone – Smart Google Ads Mastery

The Complete Blueprint for Dominating Google Ads

Unlock the full potential of Google Ads with Ezra Firestone’s 8-module, 91-video training system—packed with battle-tested strategies, step-by-step tutorials, and advanced optimization techniques to maximize your ROI.

🔥 Why This Course is a Game-Changer

✅ From Beginner to Expert – Whether you’re new to Google Ads or looking to refine your skills, this course covers everything.
✅ Full-Funnel Mastery – Learn how to leverage Search, Shopping, YouTube, Display, and Performance Max cohesively.
✅ Profit-First Approach – Focus on high-converting strategies, not just traffic.

📌 Course Breakdown

Module 1: Google Ads Foundations

▪ Why Google Ads is a must for your business
▪ Demand Gen vs. Capture Gen strategies
▪ The 4 pillars of high-performing campaigns

Module 2: Pre-Launch Essentials

✅ Conversion tracking & attribution models
✅ Audience & asset preparation (messaging, images, videos)
✅ Key performance indicators (KPIs) you must track

Module 3: Google Search Ads

▪ Keyword research & Quality Score hacks
▪ Ad copywriting that converts
▪ Smart Bidding vs. Manual Bidding strategies

Module 4: Google Shopping Domination

▪ Product feed optimization secrets
▪ Merchant Center & promotion setups
▪ How to structure Shopping campaigns for maximum ROI

Module 5: Performance Max Unleashed

▪ Asset group best practices
▪ How AI-driven campaigns improve over time
▪ Bidding strategies for scalable growth

Module 6: YouTube Ads That Convert

▪ 7 must-have elements for high-retention video ads
▪ Remarketing vs. top-of-funnel audience strategies
▪ Optimizing for views, clicks, and sales

Module 7: Display & Discovery Ads

▪ When to use Display vs. Discovery campaigns
▪ Top-performing ad formats & creatives
▪ Budget allocation for cold & warm audiences

Module 8: Full-Funnel Google Ads Strategy

▪ Portfolio-level budget balancing
▪ ROAS-based budget modeling
▪ Integrating third-party tracking tools

🎯 Who Should Take This Course?

✔ E-commerce brands wanting scalable, profitable ad campaigns
✔ Marketers looking to master Google’s full ad ecosystem
✔ Agency owners who need advanced optimization frameworks

Stop wasting ad spend—start scaling with precision.
Enroll in Smart Google Ads today! 🚀

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