Troy Broussard – Core Campaigns

Mastering Email Campaigns: The Ultimate Guide to Automated Email Success

Unlock the Power of Autoresponders to Boost Engagement, Sales, and Deliverability

Email campaigns, also known as autoresponders or email sequences, are one of the most powerful tools in your marketing arsenal. Whether you’re looking to boost engagement, drive sales, or improve deliverability, this training will teach you how to create and optimize automated email campaigns that work tirelessly in the background to grow your business.

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What Are Email Campaigns?

✅ Definition: A series of pre-written emails sent automatically based on specific triggers (e.g., a purchase, sign-up, or engagement).
✅ Types of Campaigns:
▪ Marketing/Promotional: Drive sales and promotions.
▪ Fulfillment: Deliver products, services, or content.
▪ Engagement/Consumption: Build relationships and encourage interaction.

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What You’ll Learn in This Training

Core Campaign Strategies

✅ Gmail Deliverability Hack: A campaign that tricks Gmail into boosting the deliverability of your regular broadcasts.
✅ Post-Purchase Campaign: Use an ancient Italian mathematical formula to send follow-up emails on the 13 best days over 6 months.
✅ Welcome Email Psychology: Add a sneaky line to your welcome email that makes it almost impossible for subscribers not to reply.
✅ Product Exposure Campaign: Automatically identify which product a subscriber is most likely to buy and trigger relevant offers.
✅ Timed Engagement Email: Send an email 22-27 minutes after someone joins your list for maximum impact.

Advanced Tactics

✅ High-Net-Worth Lead Filter: Avoid a common advertising mistake that filters out high-value leads.
✅ List Organization: Use tagging to keep your list organized during promotions.
✅ Testimonial Timing: Discover the best time window to ask for testimonials in a post-purchase campaign.

Creative Techniques

✅ Barbecue Handshake Method: A simple way to craft a welcome email, even if writing isn’t your strength.
✅ Recycling Helpdesk Tickets: Turn old support tickets into engagement-boosting content.

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Why Are Email Campaigns Important?

✅ Automation: Save time by setting up campaigns that run on autopilot.
✅ Personalization: Deliver targeted messages that resonate with your audience.
✅ Increased Sales: Use strategic follow-ups to drive conversions and upsells.
✅ Improved Deliverability: Optimize your emails to land in the inbox, not the spam folder.
✅ Enhanced Engagement: Build stronger relationships with your subscribers.

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Who Is This For?

▪ Marketers: Boost your email marketing ROI with proven strategies.
▪ Entrepreneurs: Automate your sales and engagement processes.
▪ Business Owners: Improve customer retention and lifetime value.
▪ Beginners: Learn the fundamentals of email campaigns in a simple, actionable way.

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Transform Your Email Marketing

Imagine:
✅ Emails that land in the inbox every time, thanks to clever deliverability hacks.
✅ Automated campaigns that identify and target your subscribers’ interests.
✅ Welcome emails that spark immediate engagement and replies.
✅ Post-purchase sequences that build loyalty and drive repeat sales.
✅ A perfectly organized list that makes promotions a breeze.

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Don’t let your email marketing fall flat. Enroll in this training today and start building email campaigns that deliver real results for your business!

 

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