Justin Blackman – Write Like Anyone

Master the Art of Voice in Copywriting

Unlock Your Unique Writing Style and Stand Out in the Crowd

This program is designed to help you understand, measure, and master the art of voice in copywriting. Whether you’re a beginner or an experienced writer, you’ll learn how to identify and mirror any writing style, position your voice as a superpower, and confidently approach bigger clients. With actionable strategies, tools, and expert insights, you’ll elevate your writing and deliver copy that truly resonates with your audience.

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What You’ll Learn

Understanding Voice

✅ What Voice Truly Is: Discover why most writers get it wrong and how to define it correctly.
✅ Measuring Voice: Use a proven process to identify and mirror any writing style.
✅ The Nine Voice Types: Learn the characteristics of each voice type and how to spotlight them.

Positioning Your Voice as a Superpower

✅ Differentiate Yourself: Stand out from the pack by mastering your unique voice.
✅ Crystal Clear Voice: Define your own writing voice and adapt it to match your client’s style.
✅ Confidence with Big Clients: Approach larger clients with a plan to showcase your skills.

Practical Tools & Techniques

✅ Better Feedback: Ask the right questions to get actionable feedback and improve your work.
✅ Bringing Copy to Life: Use the three elements of voice to make your writing engaging without overdoing it.
✅ Worksheets & Tools: Measure your copy and ensure it’s perfect before submission.
✅ Right Voice from the Start: Ensure your writing aligns with the client’s voice before you begin.

Delivering on Your Promise

✅ Exceed Client Expectations: Deliver copy that truly “gets” your client better than any writer before.

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Bonus Content

✅ Pitch With Power: Learn how to demonstrate your voice skills on sales calls.
✅ Abbey Woodcock: Insights on what she looks for when building a writing team.
✅ Angie Colee: Tips on writing for big-name clients and maintaining brand voice.
✅ Daniel Throssell: The importance of voice and standing out in direct response copywriting.
✅ Live Monthly Office Hours: Join Justin Blackman for 60-minute AMA sessions on voice, writing, clients, and more.

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Why Master Voice in Copywriting?

▪ Stand Out: Differentiate yourself in a competitive market by mastering voice.
▪ Confidence: Approach bigger clients with the skills to deliver exceptional results.
▪ Client Satisfaction: Deliver copy that resonates deeply with your client’s audience.
▪ Practical Tools: Use worksheets and tools to ensure your writing is on point every time.

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Who Is This For?

This program is perfect for:
▪ Copywriters looking to refine their voice and stand out in the industry.
▪ Beginners who want to understand the fundamentals of voice in writing.
▪ Experienced writers aiming to work with bigger clients and higher-paying projects.

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What You’ll Achieve

✅ Mastery of Voice: Understand and apply the nuances of voice in your writing.
✅ Client Confidence: Approach and impress bigger clients with your unique skills.
✅ Better Feedback: Learn how to ask for and implement feedback effectively.
✅ Engaging Copy: Write copy that brings brands to life and resonates with audiences.

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Program Highlights

✅ Nine Voice Types: Learn the characteristics of each and how to use them.
✅ Practical Tools: Use worksheets and tools to measure and refine your writing.
✅ Expert Insights: Gain wisdom from top copywriters like Abbey Woodcock, Angie Colee, and Daniel Throssell.
✅ Live Support: Join monthly office hours for personalized guidance and answers to your questions.

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Join this program today and take the first step toward mastering the art of voice in copywriting. Let’s elevate your writing and help you stand out in the crowd! 🚀