Chelsea Blackwell – The One Download

The One: Brand Positioning Course for Service-Based Businesses

Claim Your Unique, Irresistible Position in a Saturated Market

Are you struggling to stand out in a crowded market? Do you feel like you’re blending in instead of shining as the go-to expert in your industry? The One is the first-of-its-kind brand positioning course designed specifically for service-based businesses like yours. This program will help you confidently communicate your value, connect deeply with your ideal clients, and create a brand that’s unmistakably you.

What You’ll Learn

✅ The Magic of You: Discover what makes you unique and how to leverage your strengths to stand out.
✅ Understanding Your People: Get crystal clear on who your ideal clients are and what they truly need.
✅ Problem + Solution: Tailor your offerings to perfectly solve your clients’ biggest challenges.
✅ Standing Out: Differentiate your brand with proprietary methods, values, and personality.
✅ Commit and Prove: Back up your brand promises with actionable proof and credibility.
✅ Claim It Challenge: Put your new positioning into action with messaging that connects and converts.

Course Modules

Module 1: The Magic of You

✅ Your Story and Expertise: Uncover what drives you and where you shine in your industry.
✅ Your Values and Purpose: Align your brand with your core values and mission.

Module 2: Understanding Your People

✅ Wayfinding Strategy: Identify your ideal clients and their pain points.
✅ Niching and Narrowing: Focus on the audience you’re best suited to serve.

Module 3: Understanding the Problem + Offering the Solution

✅ Empathy and Emotion: Connect with your clients on a deeper level.
✅ Curating the Solution: Design offerings that perfectly address your clients’ needs.

Module 4: Standing Out and Differentiating

✅ Competitive Landmarking: Position yourself against competitors.
✅ Proprietary IP, Values, Style, and Perspective: Use unique methods to make your brand irresistible.

Module 5: How to Commit and Prove

✅ Your Commitment and Promise: Define what you stand for and deliver on it.
✅ Methods of Proof: Build credibility and trust with your audience.

Module 6: Claim It Challenge

✅ Magnetic Messaging: Craft messaging that resonates and converts.
✅ Take Action: Put your new positioning into practice and claim your space in the market.

Why Choose The One?

▪ Tailored for Service-Based Brands: This course is designed specifically for coaches, consultants, creatives, and other service providers.
▪ Deep Internal Work: Go beyond visuals and focus on the core of your brand—you.
▪ Proven Framework: Follow a step-by-step process to define and claim your unique position.
▪ Action-Oriented: End the course with a clear plan and actionable steps to implement your new positioning.

Who Is This For?

✅ Coaches and Consultants: Stand out in a crowded market and attract your ideal clients.
✅ Creatives and Freelancers: Build a brand that reflects your unique style and expertise.
✅ Service-Based Entrepreneurs: Differentiate your business and communicate your value with confidence.
✅ Anyone Feeling Stuck: Break free from blending in and become the go-to choice in your industry.

What You’ll Achieve

✅ Clarity and Confidence: Know exactly what makes you unique and how to communicate it.
✅ Deeper Client Connections: Attract and resonate with your ideal audience.
✅ Irresistible Brand Positioning: Stand out in a saturated market and become the obvious choice.
✅ Actionable Plan: Leave the course with a clear roadmap to implement your new positioning.

The One is your ultimate guide to claiming your unique position in the market. With expert guidance, actionable strategies, and a focus on you, this course will help you build a brand that’s authentic, magnetic, and impossible to ignore.

Don’t wait—your journey to becoming The One starts here. Enroll today and start standing out in your industry!