Augment – The Augment MBA Download

Augment – The Augment MBA Download

A modern, practical MBA designed for the entrepreneurial age, focusing on real-world application and AI integration.

“The Augment MBA” by Augment is a comprehensive and modern online learning program that aims to provide a practical, action-oriented “MBA” experience tailored for today’s dynamic business environment, with a strong emphasis on startups, innovation, and the integration of AI. It offers extensive content, community support, and practical tools to help participants develop critical business skills.

✅ What You Get: A Holistic Business Education

This program is packed with resources designed for deep learning and application:

• 720+ Classes: An extensive library of learning content.
• 40 hours of Content: In-depth video lessons across various business disciplines.
• Office Hours: Opportunities for live interaction and Q&A.
• LinkedIn Certificate: A credential to showcase your completion.
• Downloadable PDFs: Supplementary materials for review and reference.
• Interactive Case Studies: Real-world examples to apply learned concepts.
• Lifetime Access: Continuous access to all course materials and future updates.
• Community Platform & Events: A dedicated space to connect with other learners and participate in exclusive events.

✅ Course Modules: Core Pillars of the Augment MBA

The program is structured into comprehensive modules, each focusing on a critical business area:

• 01. Strategy & Innovation (11 modules, 20 lessons)

  This introductory module provides the foundational principles for decision-making and problem-solving in the startup world.

  • Covers: The Problem-Oriented Mindset, Steve Blank’s Value Proposition Formula, Assessing Market Opportunities, Market Sizing (Waze’s Qualification Matrix), Picking the Right Business Model, The Customer-Centric Approach, The Customer Discovery Journey (Lessons from Airbnb and Netflix), Waze’s Customer Segmentation Framework, and The Product Adoption Curve.
• 02. Entrepreneurship (8 modules, 20 lessons)

  This module instills an entrepreneurial mindset and offers insights from successful entrepreneurs on spotting ideas, finding customers, and scaling businesses.

  • Covers: The Entrepreneurial Mindset, The Three Ingredients of a Business Idea, Building a Minimum Viable Product (MVP), Blue Ocean vs. Red Ocean Markets, Learning from Failure, Go-To-Market Strategies, Picking the Right Co-Founders, Competing with Giants (How Wikipedia beat Google), The Art of Pivoting, Bootstrapping vs. Raising Funds, and Fighting Resistance (Lessons from Shazam).
• 03. AI for Business (8 modules, 98 lessons)

  A deep dive into mastering AI integration for business, focusing on a “power user” mindset and practical application. This module includes insights from the person who introduced ChatGPT to the world.

  • Covers: Mastering AI Integration at Work, Avoiding Errors at Work with AI (Human in the Loop), The History of AI and What’s Next, Breaking Through Creative Bottlenecks, and Using AI to Eliminate Friction and Drive Innovation.
• 04. Leadership (13 modules, 15 lessons)

  Learn how to build and lead strong teams from insights shared by some of the world’s most successful entrepreneurs and executives.

  • Covers: Setting Stretch Goals (the OKR Framework), The Sandboxing Framework, Aligning Missions, Goals, and Results, Task Prioritization Techniques, Running Effective Meetings (Amazon’s Two Pizzas Rule), Understanding and Combating the HIPPO Effect, Creating Time for Thinking (Lessons from Jeff Bezos and Eric Schmidt), Becoming a Heat Shield, Overcoming the Imposter Syndrome, and The Anti-Complex Framework.
• 05. Sales & Negotiation (9 modules, 20 lessons)

  Essential for entrepreneurs, this module equips you with the tools to grow your business through effective sales and negotiation strategies.

  • Covers: Discovering the Buying Motives, The Trusted Adviser Posture, Risk Reversal, The Two Types of Questions, The Power of Attitude, Being Assertive vs. Patient, Using the Voice of Customers, Mastering the Pitch, and Building Your Personal Brand.

The Augment MBA positions itself as an ideal solution for those seeking a flexible, comprehensive, and modern business education focused on actionable strategies and real-world results.