Jereshia Hawk – Market Like a CEO

Jereshia Hawk – Market Like a CEO: Master High-Ticket Messaging & Strategic Visibility

Elevate Your Marketing to Attract Dream Clients and Lead Your Niche with Authority

Jereshia Hawk’s “Market Like a CEO” program is a strategic guide for entrepreneurs and leaders looking to master high-ticket messaging and amplify their visibility without compromising authenticity. This course provides a deep dive into the psychology of high-ticket buyers, empowers you to evolve your message, and offers practical tools and templates to systematize your thought leadership, ensuring you remain in demand and attract ideal clients.

✅ Module 1: The New Rules for Visibility, Authority & Remaining In Demand

This module explores how to show up powerfully without feeling like you’re “selling out.” You’ll uncover what’s truly holding you back from being seen, learn to balance authenticity with maintaining healthy boundaries, and strategically decide which aspects of your identity to magnify for maximum impact.

• Overview of the Program: An introduction to the course’s objectives and structure.
• The Visibility Block: Why You’re Holding Back in Your Messaging: Identify and overcome the internal barriers preventing you from sharing your message effectively.
• Where’s the Line Between Being Authentic and Feeling Overexposed?: Learn to navigate the delicate balance between genuine self-expression and protecting your privacy.
• Decision Check-In: Curate Your Visibility, What Aspects of Your Identity Will You Magnify?: A practical exercise to help you intentionally shape your public persona.¹

✅ Module 2: The Foundation of High-Ticket Messaging

Discover why your messaging becomes even more critical as your price point increases. This module teaches you to shift your focus from merely selling what you do, to powerfully communicating the profound transformation your buyer experiences by working with you.

• Why Messaging Matters in High-Ticket Sales: Understand the unique role of messaging in converting high-value clients.
• The High-Ticket, High-Touch Messaging Shift: It’s Not About What You Do, It’s About Who You Are: Learn to articulate the identity shift your clients undergo through your work.
• Decision Check-In: Are You Ready to Stop Selling the Offer and Start Speaking to the Buyer’s Identity?: A pivotal moment to reframe your marketing approach.

✅ Module 3: The Psychology of High-Ticket Buyers

Gain critical insights into how decision-making processes change when a price tag involves a comma. You’ll learn how to align your content strategies with your client’s evolving identity, catering to their specific readiness levels.²

• The Psychology of High-Ticket Buyers: How Decision-Making Changes at Higher Price Points: Understand the thought processes of clients investing significant amounts.
• The Three Levels of Buyer Identity Shifts: Messaging That Matches Their Readiness: Tailor your communication to where your potential client is in their journey.
• Choosing the Right Lead Generation Strategy for Your Business Model: Select the most effective methods to attract your ideal high-ticket clients.
• Decision Check-In: What Stage of Buyer Identity Are You Currently Speaking To Most?: Evaluate and refine your current messaging focus.

✅ Module 4: The Messaging Mindset Shift

This module tackles the crucial need for your messaging to evolve to remain relevant and resonant. You’ll unpack where your current message might have been outgrown and learn how to re-engage your audience without having to start from scratch.

• The Myth of ‘Set It & Forget It’ Messaging: Understand why a static message will eventually lose its impact.
• The Truth About Messaging (And Why It Can’t Be Static): Embrace messaging as a dynamic, evolving component of your business.
• Decision Check-In: What Parts of Your Messaging Have You Become Too Out of Touch With?: Self-assess and identify areas for message refinement.

✅ Module 5: Lead Your Messaging Like a CEO

Step fully into your role as the strategic leader of your messaging, moving beyond just being a content creator. You’ll learn to meticulously map buyer patterns, effectively delegate content tasks without diluting your core message, and systematize your thought leadership for consistent impact.

• Know Your Buyer Like a CEO [Client Snapshot Template]: Utilize a powerful template to deeply understand your ideal clients’ decision-making processes.
• Create Content Like a CEO [Custom GPT Prompt]: Leverage a custom AI prompt to transform real buyer insights into compelling content topics and hooks that convert.
• What It Really Means To Market Like a CEO [Checklist]: A practical checklist to ensure your marketing efforts embody a true CEO mindset.

✅ Accessible Learning That Meets You Where You Are

This program is designed with no fluff or filler, delivering only the strategic tools, templates, and support you need to refine your messaging and feel like a CEO throughout the process. Every asset is meticulously crafted to remove friction, spark clarity, and help you move faster with less second-guessing.³

✅ What’s Included:

• 18 Video Modules: Comprehensive lessons with playback speed control and full transcripts for flexible learning.⁴
• Private Podcast Feed: Listen and learn on the go, making the content accessible anytime, anywhere.
• Client Snapshot Template: A powerful tool to decode the decision-making patterns of your best-fit buyers.
• Custom ChatGPT Prompt: Transform real buyer insights into high-converting content topics and hooks with the power of AI.
• Messaging Rhythms Checklist: A practical checklist to ensure your message remains aligned, relevant, and consistent over time.

Are you ready to transform your marketing approach and position yourself as the undeniable CEO of your niche?