Jess Stewart – Micro Bakery School

Jess Stewart – Micro Bakery School Download

The Comprehensive 6-Module Guide to Confidently Starting Your Own Micro Bakery

The Jess Stewart – Micro Bakery School is a structured, 6-module program designed to provide aspiring bakers with the necessary tools, guidance, and confidence to launch and successfully run their own micro bakery. The curriculum covers the entire process of transitioning from a home baker to a functioning, profitable small business, culminating in the preparation for a successful launch.

✅ Program Goal

The primary objective of the Micro Bakery School is to give you the comprehensive knowledge and strategic direction required to confidently start your own micro bakery by navigating all the core business challenges.

✅ The 6 Comprehensive Modules

The course is broken down into six sequential modules, covering the lifecycle of starting a new food business:

Module 1: Planning & Set Up

• Focuses on the foundational elements of the business, including legal requirements, permits, zoning rules for home kitchens (where applicable), and necessary initial equipment. This module establishes the logistical and regulatory framework for operation.

Module 2: Branding & Identity

• Covers the creation of a unique and recognizable brand for your bakery. This includes defining your target customer, choosing a memorable name, developing a distinctive visual style, and establishing the identity that will set your micro bakery apart in the market.

Module 3: Recipes & Production

• Addresses the operational side of baking, focusing on standardizing recipes for consistency, scaling production efficiently for commercial orders, and managing inventory and ingredient sourcing.

Module 4: Pricing & Financials

• A critical module covering the business mathematics of running a micro bakery. It teaches participants how to calculate costs, determine profitable pricing strategies for different products, manage financials, and track necessary key performance indicators (KPIs) to ensure sustainability.

Module 5: Sales & Marketing

• Focuses on generating revenue and building a loyal customer base. This includes strategies for selling products (e.g., pre-orders, markets, subscriptions), digital marketing techniques, social media promotion, and effective customer communication.

Module 6: Grand Opening

• The final module prepares the participant for the official launch of their micro bakery. This covers creating a launch plan, generating pre-launch buzz, managing opening day logistics, and transitioning into consistent, organized operation.

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