Shan Hanif – Agency Insiders Download
The Most Practical and Comprehensive Agency Coaching Program for Scaling to World-Class Status
The Shan Hanif – Agency Insiders program is a massive, highly detailed coaching and training package designed for agency owners who want to improve their offer, get more clients, and build a world-class agency. Shan Hanif draws directly from his experience scaling his own agency, Genflow, to $23 Million in actual revenue in 2024 by selling services.
The course is presented as the most practical and comprehensive program available, featuring over 150+ videos and 50+ resources, all taught by current agency experts who actively run and scale Genflow.
✅ The 5 Core Programs: Full Agency Blueprint
The curriculum covers every single aspect of running a high-growth, high-retention agency, divided into five systematic programs:
1. Agency Audit (Fundamentals)
This section is fundamental to success, focusing on fixing the core service and market position:
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Service Fundamentals (6 Lessons): Includes the Agency Brain Reset, determining the Type of agency to build, mastering Money making skills, and Deciding your core service.
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Niche and Target Market (3 Lessons): Teaches Picking your niche, identifying your Ideal Agency Client Profile (IACP), and Mastering messaging to sign clients.
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High Converting Offers (6 Lessons): Details the truth about offers no one tells you about, the Genflow offers, creating your offer from scratch, implementing Money back and results guarantees, and the secret to offers that win.
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Sign Clients Like Never Before (8 Lessons): Covers lead analysis, Crafting your outreach, the MVP (Most Valuable Pitch) Sales Deck, and the Sales call strategy and framework.
2. Client Acquisition (Marketing & Sales)
A complete guide to getting clients using multiple channels, utilizing the exact strategies used at Genflow:
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Strategy (7 Lessons): Includes the Worlds best acquisition strategy, and case studies on Hot Outreach, Inbound, Lead magnets, and Middle Men. Also details the 5 acquisition mistakes that cost millions.
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Inbound Leads: Personal Branding (8 Lessons): Focuses on Content Pillars, posting strategies for Instagram, Youtube, Twitter (X), and Linked-in, Direct Message (DM) Frameworks, and CTA Mastery.
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Funnels & Paid Ads (11 Lessons): Covers Landing pages vs websites, VSL Frameworks that convert, setting up the Funnel eco system, Ad Strategy 101, Copy that converts, and a full ad account setup walkthrough.
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Hot Outreach & Automated Cold Outreach (12 Lessons): Detailed masterclasses on What is Hot Outreach, lead qualification, setting up your inboxes, Lead Gen sources, and cold outreach scripts/tactics.
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Sales Leads & Pipeline (3 Lessons): Training on the Sales management process, Pipedrive setup and training, and Mastering client agreements.
3. Service Delivery (Operations & Team)
Step-by-step guidance on setting up the agency to successfully deliver work and manage the team:
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Client Onboarding (6 Lessons): Includes internal and client-facing processes like the Internal kick off, Client onboarding emails and forms, and the Client kick off call.
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Business Processes (SOPs) (5 Lessons): Training on SOPs 101, What SOPs to create, and real-world examples (Communications Handbook, Briefing content deliverables).
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Managing Team Execution (3 Lessons): Covers the importance of project management, managing client work, and managing team priorities.
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Hiring and Training (7 Lessons): Detailed instruction on How to hire (Job, task, interview, trials, contracts), crafting the perfect job description, and how to Retain remote team members.
4. Client Management Playbook (Retention & LTV)
The complete system for keeping clients happy, increasing retention, and maximizing Lifetime Value (LTV):
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Account Management (4 Lessons): Insights from a Genflow expert on What account management is actually about and the Account management framework (Comms, reporting, consulting, relationship).
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Client Comms and Management Model (6 Lessons): Frameworks for Proactive, Responsive, Positive, Effective communication, and creating a bullet proof client management model with a weekly cadence.
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Art of Managing Client Meetings (5 Lessons): Frameworks and 5 pillars for effective client meetings, structuring follow-ups, and key principles.
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Client Reporting (1 Lesson): The importance of reporting and the necessary cadence.
5. Genflow Secrets (Scaling & Mindset)
In-depth lessons on the journey and mentality required for massive growth:
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The Genflow Story (4 Lessons): Shan’s personal journey from Accountant to Agency Owner, the growth from $2M-$5M, and the ultimate leap to a World leading agency.
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WEEKFLOW (8 Lessons): Advanced systems including Lessons from signing clients that sold $200M+, 8 figure sales system, advanced Hot outreach, and Contract negotiation.
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Life of an Entrepreneur (13 Lessons): Comprehensive training on Putting in place the right business strategy, assessing strategic positioning, Mapping the market, competitor analysis, defining target customers, Optimising your commercial models, and avoiding strategy failure.
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