Vahe Arabian – Publisher SEO Course

Dominate News SEO: Advanced Strategies and Editorial Mastery

A Comprehensive Training Program for News Publishers Seeking to Maximize Online Visibility and Engagement.

This program provides in-depth training on advanced News SEO strategies, editorial best practices, and content optimization techniques. It equips news publishers with the knowledge and tools to enhance their online presence, drive traffic, and build a loyal audience.

✅ Comprehensive SEO and Editorial Training: 20+ Hours of Expert Content

• 7 Chapters, 50 Modules: In-depth training videos covering all aspects of News SEO and editorial strategy.
• Ongoing Updates and Access: Continuous updates to reflect the latest industry trends and algorithm changes.

✅ Key Learning Areas: Advanced Optimization Techniques

• Page Experience Optimization: Enhance user experience for improved rankings.
• Google News Sitemap & Timestamps: Implement effective sitemap and timestamp strategies.
• Crawl Budget Optimization: Maximize crawl efficiency for better indexing.
• Sponsored and UGC Attributes: Avoid pitfalls with sponsored and user-generated content.
• Google Publisher Center Setup: Leverage Google Publisher Center for enhanced visibility.
• Ads and Popups Best Practices: Optimize ad placement for user experience and revenue.
• Topic and Keyword Research: Prioritize content opportunities with effective research.
• E-E-A-T Implementation: Learn from real-world examples of E-E-A-T success.
• Taxonomization Optimization: Improve site structure for better navigation.¹
• Original Reporting: Understand the importance and best practices of original reporting.
• Layout Optimization: Design effective layouts for different site structures.
• Content Updates: Maintain fresh and relevant content.
• Topical Relevance and Authority: Establish authority in your niche.
• Content Performance Measurement: Analyze and optimize content performance.
• Video and Image Optimization: Maximize visual content impact.
• Internal Linking and Content Clusters: Develop effective linking strategies.
• Google Trends Utilization: Leverage Google Trends for content planning.
• Multilingual SEO: Expand your reach with multilingual SEO.
• Google Discover Optimization: Optimize content for Google Discover.
• Content Audits: Identify and address content gaps.²

✅ Resources and Tools: Enhance Your Workflow

• Graphics and Templates: Visual aids and templates for effective implementation.
• Playbooks and SOPs: Standard operating procedures for consistent results.
• Content Format Templates: Streamline content creation with ready-to-use templates.

✅ Expert Support: Office Hours and 1-2-1 Assistance

• Recorded Office Hours: Access past Q&A sessions and expert insights.
• Topics Covered: Short-form video, Google Trends, AI content, editorial workflows, content audits, live event coverage, reader relationships, site speed, migrations, paywall optimization, content monetization, international SEO, reader loyalty, and social analytics.

✅ Benefits: Achieve News SEO Success

• Run and Manage SEO and Editorial Strategy: Gain the skills to independently manage your SEO and editorial efforts.
• Maximize Online Visibility: Drive traffic and reach a wider audience.
• Build Reader Loyalty: Enhance reader engagement and retention.
• Optimize Revenue Streams: Implement effective content monetization strategies.³